# unreal engine 4's unimpressive cinematics to consider that all the unreal engine 4 kite open world cinematic displayed were a linear series of unimpressive and dubious concepts concerning nature(tm) and some ugly spoilt brat - a schmaltzy wholesome narrative about a sentient kite (in reality the kite hates ir tries to knock ir off a mountain and desperately tries to escape. it's a shame the demo wasn't more about that) // video here the whole thing smells like a sickening life insurance advert - remember we're there for all your needs as unreal puts it: the kite cinematic created in unreal engine 4 features a diverse and beautifully realized 100 square mile landscape. everything you see was generated in real-time by unreal engine 4 at *cough* 30fps and includes fully dynamic lighting cinematic post effects and procedurally placed trees and foliage big deal. the question is why are players supposed to automatically read this as being an 'impressive' or 'good' thing? perhaps they've just been repeatedly sold this plastic dream of realistic-everything what it more actually features is a highly obsolete approach to narrative design and a graphical engine that seems bent on displaying nice looking realtime foliage to the detriment of virtually any other elements that make up a modern state of play perhaps the point is not simply to blindly continue mimicking what already exists in everyday life like mountains or steams but to present the impossible; that is what is only possible through a challenging visual language of digital play there's little that's challenged in this kite demo however. many players are no longer quite so automatically impressed by such brazen displays of largely soulless tech. such demonstrations are too often merely cinematic code plasters cynically pasted over the fact of developer's laziness and failures as human storytellers. after all who's ends are really served by such dull thoroughly unimaginative demonstrations - except power hungry graphics cards manufacturers and the ilk? again 'correctly rendered' does not automatically correlate to and directly map onto 'interestingly rendered' // republic of bob