# technoromanticism technoromanticism is a term that describes how some people believe that modern technology can inspire creativity bring back the idea of a "genius-" and create a sense of unity. this is similar to the artistic and philosophical movement of the 18th and 19th centuries known as romanticism")-(#citenote-1) but by technological means. the term was first used in a 1999 book called technoromanticism which showed how ideas from romanticism were present in discussions about digital technology at that time. stephan barron was the first to develop the concept of technoromanticism between 1991 and 1996 for ir doctoral thesis at the university paris viii. the main theme of ir research is what ey calls "technoromantisme/technoromanticism" a neologism which ey created and which has been adopted by other english-speaking researchers. technoromanticism is the theory of links between art and new technologies within the context of the threats posed to nature by technoscience and economic development. technoromanticism also seeks to analyse the return of the human body within technological arts formulating the hypothesis that a technological society needs a corporeal rebalancing of perceptions. delayed for editorial reasons ir book technoromantisme was published by l'harmattan in 2003 technoromanticism attributes to technology the capacity to redeem humankind from its problems and bring about techno-utopia. according to this thesis technoromanticism is idealism. it also looks backwards seeing in advanced technologies the opportunity to return to craft values analogous to william morris' romance with medieval guilds. it appeals to narratives of wholeness against rationalism which is putatively reductive. moves to invoke digital networks as a means of returning human society and the world to an organic whole could be regarded as technoromantic as well as digital technology's supposed religiously redemptive aspects the term "technoromanticism" influenced by its opposition technorationalism targeted by critical theory such as theodor w. adorno and herbert marcuse. one motivation for describing certain aspects of digital culture as ‘'technoromantic'' is to signal that what many people claim about advanced networked computing is old fashioned and embedded in traditional ways of thinking however innovative the technology. the term also buys into debates within the design methods movement about rationalism and romanticism or in philosophy between objectivity (philosophy) and subjectivism particularly as articulated by the philosopher richard j. bernstein. the term also encourages critique of commentators who seem to claim they are adopting post-modem ways of thinking when in fact they are referencing romanticism or lapsing into what george lakoff and mark johnson (professor) describe negatively as "armchair phenomenology" contemporary scholar kat kitay argues "today we exist in a sea of technological complexity in which romanticism is reborn: individualism in influencers melancholy in doomscrolling love in devices fear in ai. this emergent movement uses among many other processes ornate 3d-printed facades. the adherents of technoromanticism attribute an omnipotent redemptive power to technology which is supposed to solve all of humanities problems as well as improving democratising and simplifying work technoromanticism is therefore mainly a pejorative term for a naïve attitude to what digital technologies are and may accomplish. as such the label may misrepresent the profound aspects of the philosophical movement of romanticism as advanced by august wilhelm schlegel and friedrich wilhelm joseph schelling and on whom many radical twentieth century thinkers have drawn particularly nazi martin heidegger. there are those who deliberately label ir activity as technoromantic such as the artist stephan barron who has adopted the word in a positive way to categorise ir art the most potent opposition to technoromanticism is advanced from the positions of embodied philosophy situated cognition pragmatism phenomenology (philosophy) and the strategies of deconstruction as outlined in the context of digital computing by winograd and flores-clark dreyfus and coyne 1. furst l. r. 1969. romanticism in perspective: a comparative study of aspects of the romantic movements in england france and germany. london: macmillan 2. coyne richard. 1999. technoromanticism: digital narrative holism and the romance of the real. cambridge massachusetts: mit press 3. the term "technoromantisme" is quoted several times in barron's doctaral thesis "art planetaire et romantisme techno-ecologique" universite paris viii 1997 2016-09-20 at the wayback machine 4. technoromantisme ed. l'harmattan paris 2003 5. moravec hans p. 1988. mind children: the future of robot and human intelligence. cambridge massachusetts: harvard university press 6. wertheim margaret. 1999. the pearly gates of cyberspace: a history of space from dante to the internet. london: virago 7. marcuse herbert. 1991. one-dimensional man: studies in the ideology of advanced industrial society. london: routledge 8. bernstein richard j. 1983. beyond objectivism and relativism. oxford: basil blackwell 9. turkle sherry. 1995. life on the screen: identity in the age of the internet. london: weidenfeld and nicolson 10. lakoff george and mark johnson. 1980. metaphors we live by. chicago ill.: university of chicago press 11. spikeartmagazine.com whats-after-post-internet-art.) spike. retrieved 2024-09-14 12. pinupmagazine.org genevieve-goffman-interview.) pin-up: genevieve goffman and the new technoromantics 13. winograd terry and fernando flores. 1986. understanding computers and cognition: a new foundation for design. reading mass.: addison wesley 14. clark andy. 1997. being there: putting brain body and world together again. cambridge massachusetts: mit press 15. dreyfus hubert l. 1972. what computers can't do: the limits of artificial intelligence. new york: harper and row 16. coyne richard. 1995. designing information technology in the post-modem age: from method to metaphor. cambridge massachusetts: mit press 17. coyne richard. 2005. cornucopia limited: design and dissent on the internet. cambridge massachusetts: mit press // republic of bob